Type: None
Eligible Applicants: Clubs Only
Deadline: Feb. 1, 2024
Duration: Not specified
Amount: $1,200
1. Conduct a market analysis of U.S. consumer preferences, focusing on the demand for Korean instant noodles and snacks, as well as identifying key competitors and emerging food trends.
2. Develop a U.S. marketing strategy for Nongshim’s products, highlighting their authentic Korean flavors and quality, with a focus on digital marketing, influencer partnerships, and social media campaigns.
3. Propose strategies to increase product placement in mainstream grocery stores, specialty Asian markets, and online platforms like Amazon and Instacart.
4. Sponsor college events or multicultural festivals, providing free product samples such as Shin Ramyun or snacks, while showcasing Nongshim’s branding to diverse student audiences.
5. Collaborate with student organizations to host Korean food nights or cooking challenges featuring Nongshim products, creating engaging and shareable content for social media.
Type: None
Eligible Applicants: Clubs Only
Deadline: Feb. 1, 2024
Duration: Not specified
Amount: $1,200